Review -- CoverGirl & Olay Simply Ageless Eye Concealer

On the hunt for the perfect under eye concealer (which is really an unnecessary search, actually; I have two that I love already), I decided to give the CoverGirl & Olay Simply Ageless Eye Concealer a try.

I purchased it at the same time that I picked up the CoverGirl & Olay Tone Rehab 2-in-1 Foundation (I got them on a BOGO-1/2 off offer, actually) -- I actually think that's a pretty nice foundation for dry skin even if the color match isn't exactly perfect for me, so I was hopeful about this concealer.

It has the same kind of gimmicky formulation that the foundation does -- the concealer is swirled with Olay Regenerist Serum so that it " stays suspended over fine lines and wrinkles, for younger, firmer-looking skin," according to CoverGirl.

CoverGirl & Olay Simply Ageless Eye Concealer in 205 Very Light

The formula is nice and creamy, so it's pretty hydrating. However, it's still feels lightweight on the skin, which is probably why it doesn't really crease. (Though I do always set it with powder so I'm not sure how it would hold up on its own.)

In terms of coverage, I'd put it at light to medium. Most days, it can cover my dark circles completely.  However, if I haven't gotten much sleep or my allergies are particularly bad and my circles are really dark, this doesn't quite cut it.

It is fairly brightening, just like CoverGirl claims, though.

The lightest shade, 205 Very Light, is a pretty good match for my fair skin.  It has slightly peachy undertones, which are good for cancelling out blueness under the eyes.

CoverGirl & Olay Simply Ageless Eye Concealer in 205 Very Light

Like the CoverGirl & Olay Tone Rehab 2-in-1 Foundation, I kind of feel like the Simply Ageless Concealer is pretty pricey. It retails for $11.99 at my local CVS -- for a concealer that doesn't deliver full coverage, that seems pretty steep. 

I actually like the Maybelline Instant Age Rewind Dark Circle Eraser better (it's one of my favorite under eye concealers, actually) -- it provides a bit more coverage and is much more brightening -- and I can get it for $2 less at CVS.  I think I like the CoverGirl + Olay Concealer Balm better than the Simply Ageless too.

I'm not saying the CoverGirl Simply Ageless Eye Concealer is a bad concealer -- if you prefer a creamy formula, it's definitely worth checking out if your under eye circles aren't super dark.

If you've got really dark circles, though, you should probably look elsewhere.

And in general, if you're looking for an under eye concealer at the drugstore, I'd go with the Maybelline Instant Age Rewind Dark Circle Eraser over the CoverGirl Simply Ageless Eye Concealer. 

(Apparently, CoverGirl is rolling out another concealer in the CoverGirl and Olay line that's similiar to the Tone Rehab 2-in-1 Foundation. The reviews I've seen so far have been pretty awful, but I may give it a try at some point.)

Have you tried the CoverGirl Simply Ageless Eye Concealer?  What's your favorite drugstore under eye concealer?